Manufacturing Product/Brand Design

Bull Bite Grips is an Manufacturing Product/Brand Design that was born out of need. The owner is an lineman who found himself in need of a tool that he could not find. He contracted with a manufacturer to build the grip then was smart enough to realize the next step was marketing to other linemen. AFD created the ‘Bo’ character and that was the start of a fun, creative, but functional brand campaign. For the web developement 360 Web Design delivered. See how the characters come alive in the Bull Bite Grips website.

“Listen, I’ve been a lineman for a long time—I was practically born in a bucket truck, you know what I’m saying? So I know how it is. Working off the pole at the end of a long day, the last thing we want to deal with is fighting to get grips on or getting a thumb smashed in by a hoist hook.

Bull Bite Grips make my life a whole lot easier—and I wanna make your life easy, too!”