Using Instagram Reels for Business is a crucial building component for any social media marketing plan.

Reels might consist of still images, multiple edited segments, a single video, or a mix of pictures and video. They can be made with a third-party video editing app or with Instagram’s built-in video editing features.

Appropriate Instagram Reels Length

Videos uploaded to Instagram are called Instagram Reels. A reel’s maximum length is fifteen minutes; most excellent reels last between seven and fifteen seconds. Reels are typically relatively brief.

In a nutshell, Instagram Reels should have a 1080 x 1920 pixel resolution and a 9:16 aspect ratio.

Instagram’s Reels section does the 9:16 ratio. The aspect ratio is 4:5 when the reel appears on the Instagram newsfeed. This means a portion of the video will be chopped off if designed outside that. When editing reels, try to keep important content (like text) in the center of the screen to prevent this from happening.

Other Key Takeaways

Include captions on your business Instagram reels.

Making your Reels’ material caption-ready improves accessibility for all users. You can utilize Reels’ text editor to compose your captions, but it’s far easier to use Instagram’s caption generator instead.

Make excellent use of hashtags on your Instagram reel captions.

By using hashtags, you may bypass that annoying algorithm and more easily connect with your intended audience.

Instagram Reels for Business Templates

Using a template rather than beginning from scratch is one of the greatest ways to create Instagram Reels. Clip templates with predefined lengths automatically sync with the audio.

Instagram Reels for Business Insights

Keep an eye on Instagram’s insights to see how well your reels are performing. With metrics like likes, shares, comments, and saves along with details about your audience and accounts reached, insights may offer insightful data and frank criticism that can help you refine your social media approach. Let us gear up your social media strategy. Contact us for a free consultation. You can also read more about this Instagram platform here.